TRANSFORM NORMALITY

JCP Universe is an eclectic brand that aims to change the design status quo in a revolutionary way. Brainchild of a radical think tank held in Milan in 2015, JCP was conceived by architect Livio Ballabio and is orchestrated by CTRLZAK studio. A fusion between art and design, the brand’s creations blend classic and contemporary style in a surprising new idiom that defies the norms.

The unique objects featured go beyond mere aesthetics, trends and common taste promising to transform everyday life.